Connecting
Craveability
and Commerce
Designing the new CAVA experience
There’s no shortage of fast casual brands, so how do we lean into brand and create a commerce experience that feels uniquely CAVA? Well, for us, it starts with diving deep into the brand and ends with a detailed design system that can be easily deployed across web and app experiences.
Simple doesn’t always mean less
What do you feel like today? For most restaurant brands, complicated menus and customer preferences make for a cumbersome experience… but for us, it was our biggest opportunity. We designed an experience that gives our guests the right place to start and easy paths to customization – all while telling a craveability story at every moment.